Leadership Is All About Change

I don't know where I have heard that before, but I have, somewhere. And it struck me as very true when I saw the CEO of LifePlus present the new brand identity. He presented it to 3000+ people who were very familiar with the previous identity. The leadership team of the company were very tense. We all knew it would be ok as soundings had been taken at various points in the process, but it was still nerve racking. In this particular case the CEO has a calm authority that won the day. At the end of his introductory presentation the conference audience was clapping. By the end of the day, they were starting to love it. But it was one of those moments that in the wrong hands and done in the wrong way could result in a very different outcome, like the introduction of the new GAP logo recently, though I am not sure why GAP needed to change their logo. There didn't seem to be as compelling a case for change as LifePlus have.