Monday, July 21, 2008

Debrand that Ad

I noticed this ad on the subway: a spoof of the 'transform yourself' genre of advertising. It was sufficiently oddball for all three passengers around the ad to start talking about what, or who, it was for. On closer inspection the small print revealed 'absolut'. I still made a visit to the site, http://www.bekanyenow.com/ which is a little different from http://www.bekanyewest.com/ , a ticket sales site, where I mistakedly first went. It just goes to show it isn't always easy to remember web address from an ad, even one that was relatively interesting.

1 comment:

Goat said...

I am SO glad you took a picture of this. I saw this once on the subway but have not seen it since...I assumed I must have been dreaming. Any idea who is behind this? It's hilarious! It reminds me of the CRYO-KENNEL ad I once saw on TV. Anyway THANKS!